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In the realm of construction , ‘ collaboration ’ is not just a buzzword . From small homes to towering skyscrapers , no structure comes to life without the synchronized efforts of contractors , subs , architects , suppliers , developers , lenders , and municipalities – each with their unique approach , and each project with specific requirements . In many respects , the coordination required for any project is a small miracle . But the need for such extraordinary synchronization can also be the industry ’ s most formidable barriers to innovation . In an environment where capital is hard to come by , margins are slim , and you ’ re lucky if you have access to reliable skilled work , it ’ s much easier to fear a big loss than to reimagine the foundations of how we work together to build better .