Construction Today - Vol 21 Issue 5 | Page 24

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Above all , they want to work with cuttingedge technology . According to a survey by Adobe , 70 percent of Gen Z respondents indicated they would leave their current role for a job that offers better technology .
Let ’ s look at a few ways AI can bring more Gen Zers into the field and create a more engaged and productive workforce .
Technology as The Gateway
Gen Z has notoriously been dubbed ‘ The Internet Generation .’ Many have never lived their lives without technology at their disposal .
While older generations may be uncertain about the benefits of new tools like AI in their workflow , younger generations want to embrace it . About 85 percent of Gen Z respondents already bring their own AI tools to work , according to LinkedIn and Microsoft ’ s 2024 Annual Work Trend Index Report .
AI is poised to transform the construction industry , offering solutions that enhance safety , efficiency , and productivity . Thirty-three percent of utility companies globally have incorporated AI into their operations since 2023 . We ’ re not just improving effectiveness ; we ’ re creating an environment that resonates with Gen Z ’ s technological expectations . AI-driven tools replace the need for pen-and-paper processes . Take a site risk assessment for example . Instead of manually assessing the potential risks of a worksite , from machine hazards to environmental implications , AI can continuously monitor conditions by analyzing visual and audio data captured by workers in the field .
Equipping field workers with up-andcoming AI technology will help show prospective employees that the organization values both efficiency and growth . In a larger sense , it demonstrates that the overall field can evolve with a tech-driven economy .
Offer continuous learning and development
Gen Z is looking for more than a paycheck .
They want continuous skills development and clear career advancement opportunities . One study found that 74 percent of millennials and Gen Z have considered quitting their jobs due to a lack of skill-building opportunities .
Organizations need to replace traditional training methods , like outdated PowerPoints and passive training sessions , with always-on skill building . AI can create personalized , ondemand learning experiences tailored to each worker ’ s needs and pace .
Picture this : a worker has a question on the job about how to operate a piece of equipment . Instead of phoning their manager or flagging down an occupied coworker , they can tap on an AI buddy on their mobile device for assistance . They may be prompted with a microlearning module to provide them with a solution backed by insights on the spot . During lulls in the workday , employees can access learning and development courses to upskill .
With AI , field workers can simulate realworld scenarios , introducing them to hazards in controlled environments so that when they occur on the job , they know how to respond . AI can then track users ’ progress in real-time , providing feedback to ensure continuous improvement .
With these tools , Gen Z employees can grow and better establish themselves at the beginning stages of their careers . By continuously learning , they can eventually advance and climb the ladder toward promotions .
Bring purpose and sustainability values forward
Gen Z wants to know that their work is meaningful , while consciously making the world a better place . About 86 percent of Gen Z reported that a sense of purpose is one of the most important aspects of their overall job satisfaction , along with environmental sustainability .
AI is reinventing our typical workflow , and sustainability is a positive byproduct . These
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