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Long-term ambitions
As the company has evolved over the past 80 years, Fike has transitioned from manufacturer to solutions provider. Originally being product-focused, it has more recently shifted towards selling knowledge through a consultancy approach, alongside risk assessments and dust testing for new construction and processes.“ We’ re actively helping to design a consistent solution for building 30 data centers across the globe,” Brad elaborates.“ We’ re taking more of a solutions approach versus just a product approach. It’ s evolving into a design, engineer, build and selfperform type of business.” Furthermore, private ownership has fundamentally shaped business strategy.“ There’ s no end game with Fike,” states Brad.“ We’ re not driving to a valuation. Being privately held the way that we are, we measure ourselves in generations, as opposed to quarterly earnings windows like a publicly traded company. That allows us time to see things through. We’ re committed and we’ re in it for the long term.” This philosophy extends to how Fike measures success, as Brad concludes:“ We’ re not beholden to shareholder value. We call it stakeholder value because it’ s not only ownership, but most importantly, it’ s the customers and the employees we have around the world. We’ ve unified successfully as one company and our global connections are strong. We try to create an environment where they feel safe and assured that they have a long-term career. And that’ s something that I think is immensely powerful behind the brand of Fike.” ■
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