Construction Today Vol 23 Issue 5 | Page 97

________________________________________________________________________________________________________ Doka USA
and bridges across the Americas are reaching the end of their working life, driving what he sees as some of the region’ s most significant upcoming projects.“ Labor is a challenge everywhere, as people continue to age out of the construction industry,” Michael acknowledges.“ Although I think there’ s more emphasis now on people building careers in the trades, so we’ re optimistic about a new generation coming through. What we’ re seeing across the US is an increased emphasis on civil and infrastructure projects, alongside evolving transportation needs in every state, and it’ s in this sector that we see the biggest and most influential projects developing.”
All of this underpins a clear strategic goal for Doka: to move from being one of the top players in every market it serves to the outright leader; an achievement Michael hopes to reach within the next three to five years. Tying the company’ s engineering feats to its digital ambitions is a fundamental notion that Michael keeps returning to throughout: quality without compromise, supported by transparent delivery schedules and smarter ways of working.“ We want to be a true partner for our customers,” he ends,“ Not just suppliers.” As Doka 360 rolls out beyond its US pilot regions and the shear wall climber system completes its largest project yet, that balance of historic engineering credibility matched with innovative new capability looks set to define Doka’ s next phase of growth. ■
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