Main interview
Though Lawrence acknowledges those supply issues are now easing , they ’ re still not back to pre-pandemic levels . “ It ’ s been really challenging for companies in the sense that , although the technology exists , they haven ’ t necessarily got the ability to leverage it ,” he notes . “ For us , that ’ s been a giant call to action ; immediately , we wanted to introduce ourselves to companies and say , ‘ This is how we can help .’
“ That informed our rationale and strategy surrounding Trimble Construction One , a proprietary software and cloud-based construction management technology platform that can drive productivity by delivering workflows across every aspect of a company ,” he goes on .
“ We have an impressive ability to unlock and transport data , effectively democratizing it , so that more firms – whether they ’ re a $ 500 million-a-year GC or a small , independent business – can access data to use it to improve processes , increase crosscompany communication , and deliver a greater return on investment ( ROI ).”
Automation , technology , robotics – much of our conversation has revolved around aspects of construction that require less physical human involvement , which is ironic considering the primary issue of our current era : labor shortages .
“ Interestingly ,” he concludes , “ we have strong relationships with many unions and associations within the contracting space . In fact , they ’ ve been prominent champions of the adoption of new technologies . Their own training classes , for instance , will help educate workers on the kind of technology that is available up and down the industry .
“ Whether its machine automation or preconstruction tools , I see a lot of willingness to adopt new software . At Trimble , our job is to partner with companies that trust us to facilitate enhanced efficiencies . We also want to enlighten others on the possibilities afforded by platforms such as Trimble Construction One . That is what we do ; that is our calling .” ■ construction-today . com 13