Construction Today - Vol 21 Issue 3 | Page 71

_______________________________________________________________________________________________ Alta
Equipment
Ahead of the curve
Alta is not only an equipment company but also an innovator of industry solutions , creating diverse products and offering unrivalled support based on longstanding customer relationships . Priding itself on mutual respect and a passion for excellence , the company ’ s knowledgeable team , which includes expert sales staff , warehouse logistics specialists , skilled service technicians and administrative support , are dedicated to assisting new and existing customers .
To stay ahead of the curve when it comes to industry innovations , the company set up a new business division in 2020 to examine the potential use and benefits of emerging technologies like autonomous robots , AI , IoT , and new power alternatives such as hydrogen and lithium . This solution-agnostic approach is an innovative way to explore and maximize the benefits of the industry ’ s latest developments . company , CASE Construction Equipment is a global full-line manufacturer of construction equipment that combines generations of manufacturing expertise with practical innovation .
In a recent press release on the partnership , Gianni Campo , President of Alta , commented : “ CASE is a premier brand and we ’ re proud to join the ranks of their outstanding dealer network . I have a fond spot in my heart for CASE – the first piece of equipment I operated was a CASE 450 tractor loader . To be part of the resurgence of this legacy brand is exciting for me personally and for Alta . We can ’ t wait to service contractors in the Pittsburgh market .” construction-today . com 71