Construction Today - Vol 21 Issue 5 | Page 59

_______________________________________________________________________________________ Superior
Fence & Rail happiness . It is no secret that one can make an extraordinary amount of money and be terribly miserable or make just enough money and be very happy . At our franchise , we have everything in between , with franchisees who are both happy and successful ,” he shares .
Custom fabrication
Shifting his focus back to the core business , Zach sheds light on Superior ’ s extensive product portfolio . “ Residential accounts for around 80-to-90 percent of our business nationwide . The products we offer within this market are primarily backyard fences , such as privacy fences , picket fences , ornamental fences and vinyl fences . Privacy fences are our most popular product , they can be made of wood and come in various versions , the popularity of which varies from one state to another . We also offer niche products like metal privacy fences made of ornamental steel or aluminum , which are gaining traction in different regions . Within this range , there are numerous styles available , resulting in an extensive catalogue of over 1000 options we could potentially offer . However , with the reality of deed restrictions and regional preferences , most of our offices offer a core group of around 20-to-30 products for residential customers .
“ In the commercial sector , our key products are chain link fencing and security fencing , which is heavy-duty and ornamental . Moreover , in recent years , we have delved into custom fabrication , primarily in our Jacksonville branch , where we customize railings and gates . Recognizing its potential , we have started implementing fabrication in some of our other facilities ,” he goes on .
To complement these various offerings , Superior also handles the installation of fencing for both residential and commercial

Post

cap ’ s for life !
Superior Fence and Rail ’ s preferred post cap
Lifetime warranty against split corners
CALL OR EMAIL TO FIND OUT MORE
770-837-3752 | email @ captivabrand . com
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