Construction Today - Vol 21 Issue 6 | Page 49

________________________________________________________________________________________________________________ ANA
another flagship product , we took the same approach , ensuring it is of the highest quality , which generally means it is not the cheapest . We operate on the principle that when a customer pays that price , they are expecting reliability , which is especially critical in the hire rental industry where equipment downtime is not an option . Therefore , we need to be able to provide parts quickly to customers when issues arise , and we are proud to consistently ship over 92 percent of all parts orders within 24 hours of receiving the order .
“ As an equipment distributor and a manufacturer to the hire rental industry , we have a large service support network to ensure that our customers are welltrained and prepared to service equipment themselves . Our extensive training program can be conducted either internally at our own facilities or at our customers ’ facilities if they would prefer that . In addition , we have a dedicated parts team that supports our clients after the sale and assists them with a wide range of power applications , helping them understand how to install our product properly for their specific needs . This capability is important because the hire rental industry rents out everything from small water pumps to large 10,000-pound forklifts and heavy machinery , so our customers may not necessarily be experts in using some of our products . Therefore , our ability to support them on-site as necessary is essential to their success ,” he enlightens .
Proactive problem solving
Energy Boss , one of ANA ’ s most renowned products , has been developed as a response to challenges faced by clients across several industries , as Kevin points out : “ About five years ago , we found that the generators our customers were using were often severely underutilized . For instance , a 20-kilowatt generator should be run at a minimum of 50 percent of that load since
construction-today . com 49