Construction Today Vol 22 Issue 2 | Page 115

________________________________________________________________________________ Precision Precast Erectors
For me, as an employer, I really am taking good care of my employees, and in turn, they take good care of me
“ Not only do we do the planning and sourcing of materials needed for the installation and then put the pieces on the building or make the building, but we also do all the patching and engineer all of the temporary stability. This approach means that the end customer has a building much quicker than normal which they can then finish the way they would like.”
Care for people
Denny then reflects on the factors that have helped the company achieve an incredible repeat business rate of around 80 percent:“ It comes down to what we call the‘ client mentality’. One of my mentors is very big on understanding the meaning of the word‘ client’. The meaning really boils down to someone who’ s under the care and protection of another, as opposed to a customer, who is someone that buys a commodity.
“ Frankly, commodity businesses often tend to race to the bottom of the market, and the competition becomes solely about price. To stay competitive, you end up doing all sorts of things to help lower prices, and a lot of those things are not ethical. For example, I might decide to pay employees less because that means achieving a lower price to market, and I can make more money for myself. For me, this approach would violate some of my deeply held values.
“ Whereas in a client-centered business, you’ re looking out for the best interests of clients and figuring out how to align
their best interests with your best interest in a way that enables everybody to come out better. For example, if we see problems, we’ ll have a very open and frank conversation with the people
that we’ re bidding to about those issues,
and we’ ll bring up the fact that there’ s something missing in the drawing, or
there’ s something ambiguous, or there’ s a conflict. We’ ll suggest how we think this should be resolved. If this satisfies the customer, then based on that, we can go to market having protected the client from being blindsided downstream.
“ On our employee side, we’ re a union contractor. That allows us to take really good care of a workforce that is often quite transient. They get paid a very good
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