Construction Today Vol 22 Issue 6 | Page 128

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Continuous expansion
While the success of a franchise ultimately
lies with the franchisee, support from Superior Fence & Rail gives franchisees a firm
foundation on which to build. Achieving these ambitious targets requires robust operational
support. From marketing efforts to proprietary Fence 360 software, Superior Fence & Rail
enables franchisees to focus on meeting
customers, solving problems and delivering a great service. Zach describes the technology as world-class.“ Fence 360 helps franchisees keep track of each customer, guides them through the next steps, and so on. It is a tool that we leverage at our company-owned
operations that are achieving $ 14 million or $ 15 million a year in revenue, and it’ s provided to a franchisee on day one. Having that sort of support at the backbone of their business has been tremendously helpful for our franchisees to succeed.”
2025
2025
( 813) 600-5022 www. adv22. com eric @ adv22. com
With continuous expansion underway, the organization can add further coverage to its franchise network and ensure additional customers are able to take advantage of its services.“ Recently we opened locations in Fayetteville, North Carolina, Southern Maryland, Colorado Springs in Colorado and Lansing in Michigan, and we’ re getting ready to open in Pittsburgh soon. This will be one of the last major markets where we open. We’ ve transitioned from larger areas like Charlotte, Atlanta, Seattle and Denver and shifted our attention to secondary markets like Colorado Springs and Lansing. There’ s still a demand for our services there, and it’ s harder to find a franchisee in these
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