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Transforming ordinary spaces into beautiful and functional lawn landscapes, ForeverLawn knows what it takes to define excellence in the turf industry. The company’ s founders, brothers Brian and Dale Karmie, first entered the sector in 2002 as dealers for AstroLawn, a subsidiary brand of AstroTurf. When AstroTurf fell into bankruptcy in 2004, Brian and Dale decided to embark on a new journey within the world of turf and ForeverLawn was born.
With just two years’ experience in the turf industry, the brothers’ passion and tenacity led to them establishing a multigenerational company based on the core principles of integrity, quality, and innovation. In just a few years, ForeverLawn was doing what most people in the turf industry weren’ t: solution-based selling, finding people to make the products that customers really wanted. This unique approach resulted in several firsts within the market, including the development of the first turf specifically for dogs – K9Grass – and the first fall-safe playground grass, amongst many more. Following its commitment to innovation and customer centricity, ForeverLawn exploded
in popularity and quickly distinguished itself as a true market leader within the turf industry. Today, the company boasts almost 100 dealers across the US and Canada, and its products have been sold across the globe. What initially started as a business selling artificial turf has grown to encompass a robust line of more than 30 products across all five of its vertical markets( LandScapes, K9Grass, Playground Grass, GolfGreens, and SportsGrass), and the company continues to see great growth and success.
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